Marketing To Women

Find hers, Keep hers
The female donor will respond to this.

August 16, 2011
Find hers, Keep hersThe female donor will respond to this.

  According to a recent poll, the average American woman…we’ll just stop right there. There is no average. No norm. No standard for a female. For every poll that says most women enjoy a night out, there’s a poll saying they prefer staying in. If one loves George Clooney, the other loves Jim Carrey. For every avid purse buyer, there’s an avid shoe shopper. For every credit card diva, there’s a woman with a perfectly balanced bank account. For every supporter of mayonnaise, there’s a believer in mustard. In other words, one-size-fits-all only applies to t-shirts. And even those...

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